Brand headlines · Home improvement and tools · United States · Q2 2026
Hillman prices and markdowns
In Q2 2026, the average listed price of Hillman items at covered US online retailers was $21, and 22% of in-stock Hillman SKUs were marked down, up from 7% a year earlier.
How it is measured
- Average listed price is the average price shown for the brand's in-stock items across Data Purl's covered US online retailers, over the quarter. It is an average across the items listed, so it moves when the range changes as well as when prices change; where the range changed too much for a like-for-like reading, the change is not shown.
- Markdown breadth is the share of in-stock SKUs selling below full price, averaged over the quarter.
- Both come from Data Purl's Ticker Analytics brand series, are rounded to whole percentages and are published once a quarter, one quarter in arrears.
Coverage. Data Purl's covered US online retailers (116 in Q2 2026). Hillman's own site is not in the panel, so these are figures at other retailers. Retailer types, exclusions and panel changes are on the brand headlines page.
Version 2026-Q2.1; methodology Ticker Analytics brand series v2026-09. Published 26 September 2026, last updated 1 October 2026. Next update January 2027.
Questions
Is Hillman discounting more?
Yes: in Q2 2026, 22% of in-stock Hillman SKUs at covered US online retailers were marked down, up from 7% in Q2 2025.
Has Hillman raised prices?
Not comparable this quarter: the average listed price of Hillman items was $21 in Q2 2026, but the range of items listed changed too much for a like-for-like reading against Q2 2025.
How to cite
Data Purl, "Hillman prices and markdowns", brand headlines, Q2 2026 vs Q2 2025 (published 26 September 2026). https://data-purl.com/brands/hillman
Published by Data Purl for information only. Not investment advice.
Other home improvement and tools brands
See Hillman by retailer, category and week
These are quarterly headlines. The full dataset tracks Hillman weekly at every covered retailer, by category, with price, markdown, availability and assortment, and maps brands to their owners.